Shady business practices work: Apple dramatically increases Safari users

Apple's Safari web browser may be hot stuff on the Mac, but since launching a Windows version a little while back, not too many Windows users have bothered to install the browser. So what does Apple do? Simple, the company sneakily adds Safari 3.1 to the Apple software update utility so that you download it automatically if you have any Apple software on your PC -- even if you've never installed Safari on your computer. In other words, a whole bunch of Windows iTunes users suddenly found a copy of Safari on their computers.

While a lot of folks criticized Apple for shoving unwanted software at the general public, the strategy appears to have worked. Net Applications reports that Safari's market share of the Windows browser space rose from .07% to .21%. That's still a ridiculously tiny number. But it's bigger than it was. So the message is clear: Give the people what they don't want. Some will be too lazy to uninstall it. And they might even try using it. Ugh, did we just write that?

[Via: Fortune ]
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Some movies now available on iTunes the same day as DVD

There's no question that it's faster to purchase a movie from the iTunes store than your local video store -- assuming you have a speedy internet connection. But if you want to get the latest releases as son as they're out on video, you're probably better off making the trek to the video store. Or at least that's what we would have told you yesterday, when it could take weeks or months longer for movies to show up on iTunes. But now Apple has announced that many movies will be available on iTunes the same day as they are released n DVD.

Apple has reached deals with Fox, Disney, Warner Brothers, Paramount, Universal, Sony, Lionsgate, Image, and First Look. That covers a lot of territory. New releases will typically set you back $14.99. The press release doesn't make it clear whether this applies to the $2.99 movie rentals, so if you want to rent a video for just a few bucks, you might still better off using Netflix or walking to a bricks and mortar store.

[Via: TUAW ]
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